For merchants

Sell where your fans already are.

Connect your catalog and sell across curated music, sports, and lifestyle sites — without spending on ads.

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Distribution

Your products, sold on more websites.

Select from a curated network of partners. Sell in the moments your fans already read, follow, and shop.

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Categories

Built for music, sports, and lifestyle.

The OnAnthem partner network is curated around the verticals where audience trust translates directly into commerce.

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Sell alongside ticket sales.

Your products in the ticketing flow — when fans are committing to the moment.

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Sell to fans on game day.

Your products on team sites and sports media — when fans are tuned in.

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Sell inside the story.

Your products in the editorial moments your audience already trusts.

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How it works

Connect once.
Sell everywhere.

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Economics

You set the terms.

Distribution shouldn’t mean trading away margin, brand, or customer relationships. With OnAnthem, you don’t.

You set

The commission

Choose what each partner earns. Most merchants offer 7.5–15% per sale, with room to customize per partner.

You keep

The customer

Orders sync into your Shopify CRM. Email lists, repeat purchase data, and customer relationships stay with you.

You skip

The ad spend

No CPM auctions, no attribution headaches. Partners only earn when they drive a sale — never on clicks.

FAQ

What merchants ask first.

Start selling everywhere.

Connect your Shopify store. We’ll line up the partners.

Connect your store